from the November 1985 issue of MicroTimes magazine

Jef Raskin believes that computers should be easy to use. How easy? Well, he calls his company Information Appliance, and favors computers as hassle-free as toasters.

By contrast, Raskin says, the current state of the industry more closely resembles a scenario conjured up by Douglas Adams (of Hitchhiker’s Guide To The Galaxy fame). “Adams was describing some imaginary product of the future, and he said that people get such a sense of achievement from having mastered it that they forget how useless it is. I think that’s really a key problem in the industry today — a person works on the computer and they get all this mastery, and they just forget all the little gut-wrenching annoyances they went through when they used it first.”